How to Add a Button in Mailchimp

Welcome to Ben’s Experience! In this guide, I’ll walk you through the steps on how to add a button in Mailchimp. This essential skill will help you create engaging and interactive emails for your audience.

Step 1: Log In to Mailchimp

First, go to the Mailchimp website and log in to your account.

Step 2: Create a Regular Email

To demonstrate, we’ll create a regular email. Go directly to the “Design Email” step, select a free email template, and click “Apply.”

Step 3: Add a Button

From the email builder, select “Add” from the left side menu. Choose the “Add Block” option and drag it to the desired location in your email.

Step 4: Customize Your Button

Once you’ve added the button, you can customize it:

  • Edit Text: Double-click on the button text to edit it as needed.
  • Add a Link: Select the button block and choose from options like a web address, email, phone number, file, landing page, or anchor.
  • Adjust Appearance: You can adjust the alignment, shape, size, and border of the button. For instance, you might link to a web address like google.com and decide whether to open the link in a new tab.
  • Color and Design: Modify the button’s color, text color, background color, and block background. You can also adjust the border style to dotted, solid, etc.

Additional Resources

Before continuing, I want to let you know about my free Mailchimp course. Inside, you’ll learn how to set up your Mailchimp account, manage your audience, create and manage campaigns, design landing pages and forms, integrate APIs, customize emails, and more. To access this course, visit university.bensexperience.com.

Step 5: Final Touches

Finish customizing your button to fit your email design perfectly.

Conclusion

That’s how to add a button in Mailchimp! If you found this tutorial helpful, please like the video and subscribe to my channel for more tutorials and tips. Thank you for following along, and happy email designing!

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