How to Edit Footer in Mailchimp
Welcome to Ben’s Experience! In this post, we’ll explore how to edit the footer in Mailchimp effectively. The footer of your emails is an essential component, as it contains vital information about your company, including contact details and unsubscribe options.
Step 1: Log into Your Mailchimp Account
To get started, visit mailchimp.com and log in to your account using your email, username, and password.
Step 2: Create a New Email
Once logged in, create a new email campaign. For demonstration purposes, select a regular email format and proceed to the design step. Here, you can choose a template—let’s work with a simple white template for clarity.
Step 3: Access the Footer Section
Scroll down to the bottom of your email template, where you’ll find the footer section. This area often includes merge tags, which dynamically display information such as the year, your mailing address, and company name.
Step 4: Edit Merge Tags
While you can modify the text within these merge tags, it’s advisable to keep them for dynamic updates. For instance, if you replace the year with a static number, remember it won’t update automatically in the following year. Instead, retain the merge tag for seamless updates.
To edit the information linked to these merge tags, click on the “Edit Contact Info” option. Here, you can change your mailing address, company details, and other relevant information.
Step 5: Customize Your Footer Text
Feel free to customize the footer text further. You can edit the message reminding recipients how they signed up for your mailing list, update your contact name, or even rearrange elements within the footer. After making your changes, preview the email to ensure everything looks as intended.
Conclusion
Editing the footer in Mailchimp is a straightforward process that can greatly enhance your email communication. By keeping your information accurate and up-to-date, you ensure a professional appearance and better engagement with your audience.
Don’t forget to like this post and check out my free Mailchimp course for more tips and tricks!
Thank you for reading, and happy emailing!
